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Tourism Learnership Application Guide

When you apply for a Tourism Learnership, you may need to write a motivational letter.

This explains why you are interested in the program and what you hope to gain from it.

But before you start writing, let’s get a grip on the tourism industry and the available qualifications.

learnership cover letter

The Tourism Learnership Application Process

Firstly, you’ve found the perfect learnership opportunity, and you’re ready to apply.

Secondly, is your CV polished and ready to go?

Thirdly, are you staring at a blank Word document, trying to figure out what to write in your motivational letter?

But don’t panic!

Now take a deep breath, grab a cup of coffee (or tea, or whatever your preferred beverage is), and let’s get started.

1. Catch our Learnership Cover Letter Video Joe!

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2. Research Tourism Jobs for Your Tourism Learnership Application

Now research the jobs. Especially the ones you have never heard of or don’t know much about!

Tourism is a radical industry because it happens on land, in mountains, in the air, and in water. Not only can you select a job, but you can even select your favorite element!

For example, do you want to fly?

Perhaps you want to sail yachts?

Don’t be limited, reach for the stars or swim with dolphins!

People who go into tourism must be open to fun and adventure! Is this you?

3. Use Relevant Tourism Industry Job-related Keywords in Your Tourism Learnership Application

Using appropriate terms will show that you are really interested in pursuing a career in tourism.

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Check out these Posts to Learn More About Tourism and Hospitality

What Job Will the Tourism Learnership Prepare You for?

Have you thought about what tourism jobs you would like to do?

Take a look at the tourism jobs listed below then identify those that match your interests.

9 Fun Tourism Jobs

  1. Tour Guide: Leads tourists, providing information about attractions.
  2. Hotel Receptionist: Greets guests, checks them in/out, and handles inquiries.
  3. Travel Agent: Plans and books trips for clients, offering advice on destinations.
  4. Event Coordinator: Organizes events like conferences or weddings in hotels or resorts.
  5. Travel Writer: Creates articles or blogs about travel experiences and destinations.
  6. Adventure Tour Leader: Guides groups on thrilling outdoor activities like hiking or rafting.
  7. Tourism Marketer: Promotes tourist destinations through advertising and campaigns.
  8. Destination Specialist: Provides expertise and recommendations for specific travel spots.
  9. Eco-Tourism Guide: Leads environmentally conscious tours, focusing on conservation and sustainability.

More Tourism Jobs to Lookout For

  • Hotel manager
  • Resort staff
  • Event coordinator
  • Hospitality manager
  • Chef
  • Food and beverage manager
  • Cruise ship staff
  • Theme park employee
  • Customer service representative
  • Tour bus driver
  • Destination Specialist
  • Tour operator
  • Museum curator
  • Historical site interpreter
  • Visitor centre manager
  • Tourism photographer
  • Tourist attraction manager
  • Tour planner
  • Sales representative in a travel agency
  • Destination marketing and management professional
  • Airline staff
  • Conference organizer
  • Travel journalist
  • Tourism consultant.

Applying for Tourism Learnerships: The Tourism CV

Use tourism industry job-related keywords throughout your application documents such as your Learnership CV.

This is really important, read why using keywords are so damn important:

To find funded opportunities and jobs in tourism:

  1. Identify where there are skill shortages.
  2. Look for programs that offer training or support in those areas.
  3. Apply for those programs or jobs to develop skills and get funded support.
  4. Keep an eye on job boards and networking to find job openings in tourism.
  5. Utilize your new skills and connections to secure a job in the tourism industry.
tourism learnership cv

4. Research The CATHSSETA Tourism Qualifications

Qual / Prog IDQualification Title / Learning Programme TitleNQF LevelMin Credits
65860Diploma: International TourismNQF Level 06240
65830Diploma: Reception Operations and ServicesNQF Level 06240
59098Further Education and Training Certificate: Gaming SupervisionNQF Level 04140
73409Further Education and Training Certificate: Guesthouse ManagementNQF Level 04156
65859Further Education and Training Certificate: International TourismNQF Level 04132
65829Further Education and Training Certificate: Reception Operations and ServicesNQF Level 04126
71549Further Education and Training Certificate: Tourist GuidingNQF Level 04134
14110National Certificate: Accommodation ServicesNQF Level 02120
66190National Certificate: Adventure Based LearningLevel TBA: Pre-2009 was L5120
14115National Certificate: Fast Food ServicesNQF Level 03138
14113National Certificate: Food and Beverage ServicesLevel TBA: Pre-2009 was L4133
63269National Certificate: Gaming OperationsNQF Level 03130
14111National Certificate: Professional CookeryLevel TBA: Pre-2009 was L4145
17174National Certificate: Tourism: GuidingNQF Level 02134
14123National Diploma: Accommodation ServicesNQF Level 05241
20613National Diploma: Event Co-ordinationNQF Level 05245
14109National Diploma: Fast Food ServicesNQF Level 05240
14112National Diploma: Professional CookeryNQF Level 05267

CATHSSETA: Tourism Industry Education, Training and Development

Whether you’re employed or not, you must know the CATHSSETA role if you’re pursuing a career in tourism.

Note that CATHSSETA can contribute to your journey if you understand their tourism priorities and industry needs.

They fund bursaries and learnerships for the tourism and hospitality sectors.


CATHSSETA’s Development Role in the Tourism Industry

Read these posts to learn more about CATHSSETA:

How to Write a Motivational Letter for a Tourism Learnership Application

Let’s talk about what a “motivational letter” is.

Essentially, it’s a letter that explains why you’re the best candidate for the tourism learnership.

It explains why you’re motivated to pursue a career in the tourism industry.

As a result, this is your chance to showcase your skills, experience, and passion for the field.

learnership cover letter

Research Will Help You Explain Your Motivation for Your Tourism Learnership Application

When crafting a motivational letter for a Tourism Learnership, it’s important to highlight your passion for the tourism industry and your eagerness to learn and grow within it.

These posts can help you find short snappy sentences to explain yourself

How do unemployed people apply for a Tourism Learnership?

Learners are expected to register with the Department of Labour (DoL) at their nearest labour centre.

This is because the DoL unemployment database is normally used by private businesses for recruitment and placement purposes.

Motivational Letter for a Tourism Learnership Example

To give you a better idea of what a motivational letter for a tourism learnership might look like, here’s an example:

Dear [Name of Learnership Coordinator],

I wish to express my interest in the Tourism Learnership Program offered by [Name of Company/Organization]. As a recent graduate with a degree in Hospitality Management, I am eager to gain hands-on experience in the tourism industry and learn from experts in the field.

Throughout my studies, I have developed a strong understanding of the importance of customer service, effective communication, and teamwork in the hospitality and tourism industry. I have also had the opportunity to complete internships at several hotels and resorts, where I gained experience in front desk operations, event planning, and guest relations.

I am excited about the opportunity to further develop my skills and knowledge through the learnership program. In addition, I am confident that my passion for the tourism industry and willingness to learn make me a strong candidate for the position.

Thank you for considering my application. I look forward to the opportunity to discuss my qualifications further.


[Your Name]

Apply for Tourism Learnerships: Write a Winning Cover Letter

Now, let’s talk about the actual structure of your letter.

A good learnership motivational letter should be no longer than one page and should include the following sections:

Tips for Writing Successful Tourism Learnership Motivational Letters

Now that we’ve covered the basics of what a motivational letter for a tourism learnership should include, let’s talk about some tips for making your letter stand out:

What to Include in Motivational Letters for Tourism Learnerships

In general, your motivational letter should include the following information:

  • Your name and contact information
  • The name of the company/organization offering the learnership
  • Why you’re interested in the learnership and the tourism industry
  • Your skills and experience that make you a good fit for the learnership
  • Why you’re motivated to pursue a career in tourism
  • A thank you and closing statement.

Best Practices for Writing a Motivational Letter for Tourism Learnerships

Here are a few best practices to keep in mind as you write your motivational letter:

tourism learnership interviews

Tourism learnership motivation letter format

Here’s a basic format you can follow for your tourism motivational letter:

  • Your name and contact information
  • The name and contact information of the company/organization offering the learnership
  • Greeting (e.g. Dear Learnership Coordinator)
  • Introduction (e.g. I am writing to express my interest in the Tourism Learnership Program offered by [Name of Company/Organization])
  • Body (e.g. Throughout my studies, I have developed a strong understanding of the importance of customer service…)
  • Conclusion (e.g. Thank you for considering my application. I look forward to the opportunity to discuss my qualifications further.)
  • Closing (e.g. Sincerely, [Your Name])

Examples of Motivational Letters for Learnerships

If you’re still feeling stuck, here are a few examples of motivational letters for learnerships:

Remember, your tourism learnership cover letter doesn’t have to be perfect – just genuine and convincing.

Good luck with your learnership applications, and don’t forget to enjoy the journey!

The tourism industry is full of exciting opportunities!

With a little hard work and determination, you’ll be well on your way to a rewarding career.


FAQs: How to Write a Tourism Learnership Application Letter

Q1: What is a tourism learnership application letter?

A: A tourism learnership application letter is a formal document that expresses your interest in applying for a learnership program in the tourism industry.

It highlights your skills, qualifications, and enthusiasm for the field, showcasing why you are a suitable candidate.

Q2: How should I structure my tourism learnership application letter?

A: Your tourism learnership application letter should follow a standard business letter format.

For example, include a proper heading, introduction, body paragraphs highlighting your qualifications and experiences.

Also, add a closing paragraph expressing your gratitude and interest.

Q3: What information should I include in the introduction of my application letter?

A: In the introduction, briefly introduce yourself and state the specific learnership program you are applying for.

Then express your enthusiasm for the opportunity and mention any relevant experience or qualifications you possess.

Q4: What should I include in the body paragraphs of my application letter?

A: In the body paragraphs, highlight your relevant skills, experiences, and qualifications related to the tourism industry.

For example, provide specific examples of how you have demonstrated these abilities.

Then explain how they make you a strong candidate for the learnership.

Q5: Is it necessary to mention my educational background in the application letter?

A: Yes, it is important to mention your educational background, especially if you have completed any relevant courses, diplomas, or degrees in tourism or related fields.

For example, emphasize any academic achievements that are relevant to the learnership program.

Q6: Should I include any references or recommendation letters with my application letter?

A: It is not necessary to include references or recommendation letters with your initial application letter.

However, you can mention in your letter that you have references available upon request.

Save these documents for later stages of the application process, if requested.

Q7: How long should my tourism learnership application letter be?

A: It is recommended to keep your learnership application letter concise and to the point.

Ideally, it should not exceed one page in length. Focus on including relevant information that showcases your qualifications and enthusiasm.

Q8: Should I personalize my application letter for each learnership program I apply to?

A: Yes, it is highly recommended to personalize your application letter for each learnership program you apply to.

Always tailor your letter to highlight the specific skills and experiences that align with the requirements and objectives of each program.

Q9: How can I make my tourism learnership application letter stand out?

A: To make your application letter stand out, showcase your passion for the tourism industry and demonstrate a genuine understanding of the program and its objectives.

Use specific examples to highlight your achievements and skills.

Also, ensure your letter is well-written, error-free, and visually appealing.

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Leonie Hall

Leonie Hall, disruptive thinker and dynamic strategist, is an expert in education, development, quality management and innovation. She has spoken at local and international conferences; and currently works as an independent consultant and content developer. Contact Leonie for a consultation.

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The Best Tourism Learnership Application Cover Letter Now